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Keeping track of the analytics will help you see if it is worthwhile to expand into this platform.Īnd you’ll not only get engagement on Instagram but it will also drum up some interest for your YouTube channel as well.

You can create a sneak peek for your YouTube channel, like a mini trailer, or create short “concept videos”. So if you already have a pretty successful YouTube channel (or consistent YouTube content), instead of starting from scratch, here’s where repurposing your content really comes into play. That’s why posting your YouTube videos to Instagram is a great way to test the waters.

Especially if there’s a risk that it will, well, flop, right? If you want to dabble in Instagram videos but aren’t completely sure if it’s the right space for you, then we’re guessing you likely don’t want to spend too much time or energy crafting new content. These are all fantastic things, but the question still remains: why would you post YouTube videos to Instagram – especially when you could just upload a fresh new video to the platform? Why Post YouTube Videos to Instagram? There’s a separate IGTV tab on your profile plus a 15-second preview teaser on your IG feed.The IGTV feature not only supports vertical videos (9:16) but has evolved to support horizontal as well ( 16:9).But now you can post up to 60 minute long videos when uploading from the web (and 15 from your device). Insta videos used to have a hard stop at the 1-minute mark.

IGTV launched in 2018 but has already seen rapid growth during this short time.Since it’s now becoming a more video-dominated platform, they’ve not only introduced reels and stories, but also Instagram TV or IGTV. Avoid spamming people or posting nudity.Instagram users should treat each other with respect.Make sure you only post your own pictures and videos.

You might be surprised to learn that video content on Instagram is actually what engages audiences the most.īefore we get ahead of ourselves, we should note their video content has basic guidelines: Instagram has grown exponentially since they first launched the use of video onto their platform.